Final Concept

The free online dictionary dictates that 'Identity' can be defined as any of the following;

1. The collective aspect of the set of characteristics by which a thing is definitively recognizable or known

2. The distinct personality of an individual regarded as a persisting entity; individuality.

3. Information, such as an identification number, used to establish or prove a person's individuality, as in providing access to a credit account.

In this way I can surmise that Identity can be distinct personal information which makes a person definitively recognizable or known. Therefore information about a person helps to create their identity. Similarly what a person hides reflects as much of who they are as what they put on display.

Due to this I have decided on centering my website around the theme of "SECRETS." The website will be about seven different, unidentified people, each being given their own page to spill a secret. Their individual pages will contain their secret in a simple text and image layout similar to the PostSecret cards, they will also display an image of themselves but it will be in some way artistically altered to hide who they are such as having their eyes covered or their face moved into sections. Other items will also be displayed on the page which further explain or relate to the secret. They might be in the form of a postcard, post-it notes, letters, diary entries or any other form of expression related to the exposed secret.

It will not be the aim of my website to inform or lecture, rather its purpose is to evoke emotion and reflection from the viewers as they gain piece of others peoples lives through the revealed secrets. In this way the site mostly relies on images, potentially some simple flash based animation and some text. It would be a form of entertainment in a similar style to the Identity Website previously shown in blog posts below.

I would obtain these secrets from seven friends, likely either male or female between the ages of 20 and 25. Whilst these secrets may be embelished and altered perhaps with a certain degree of poetic license their essence will be retained and enhanced through use of images and the items displayed on each of the pages.

The site will aim to be a window into the hidden side of seven peoples lifes.

Mock-Ups
Main page:















Other pages - "The Secrets"